Your shop deserves
to be seen.
JSM Marketing runs the Instagram, TikTok, and Google presence for restaurants, salons, boutiques, and local businesses that would rather be running their business than fighting an algorithm.
Local, in-person, and priced for a business your size — not a national chain's.
Posting isn't the hard part. Being consistent is.
Most local businesses know they should be on social media. What's missing isn't the will — it's the time, the camera, the caption-writing, and the follow-through, month after month, while also running the actual business.
No time
Owners are already stretched across staffing, inventory, and customers — social media becomes the thing that slips.
No content pipeline
One good photo doesn't build a following. Without a steady flow of content, momentum resets every time.
No way to tell what's working
Likes don't pay the bills. Without tracking what drives calls and visits, it's hard to know what to keep doing.
What we handle
A full social media operation, run for your business the way you'd run it yourself — if you had the hours in the day.
Social media management
A real content calendar, scheduled posting, and daily community management on Instagram, Facebook, and TikTok.
Content creation
On-site photo and video shoots, short-form Reels and TikToks, and graphic design for posts and promotions.
Paid social advertising
Meta and TikTok ad campaigns built around who actually walks through your door, with budgets you set and control.
Google Business Profile
Posts, photo updates, and Q&A management so you show up well the moment someone searches your name.
Reputation management
Review monitoring and response across Google, Yelp, and Facebook, so feedback gets a fast, thoughtful reply.
Local partnerships
Coordinating with local micro-influencers, community events, and cross-promotions with nearby businesses.
How we work
The same four steps for every client, every month — so you always know what's coming next.
Discover
We learn your business, your customers, and what's already working before we plan a single post.
Plan
A monthly content calendar built around your promotions, events, and slow seasons — shared with you up front.
Create
We show up in person to shoot photo and video, then edit and write captions in your voice, not a template's.
Grow
We post, manage the community, and report back in plain language on what's driving calls, bookings, and visits.
Plans that scale with your shop
No long-term lock-in beyond an initial 3-month minimum — enough time to actually build momentum.
For a single location just getting off the ground.
- ✓ 1 platform (Instagram or Facebook)
- ✓ 12 posts per month
- ✓ Quarterly half-day content shoot
- ✓ Business-hours community replies
- ✓ Monthly summary report
For a business ready to advertise and grow steadily.
- ✓ 2 platforms + Stories
- ✓ 20 posts per month
- ✓ Monthly half-day content shoot
- ✓ Full daily community management
- ✓ Up to $500/mo ad spend managed
- ✓ Google Business Profile included
- ✓ Monthly report + strategy call
For the business ready to lead its local market.
- ✓ Up to 3 platforms, daily posting
- ✓ Bi-weekly content shoots
- ✓ DM sales support
- ✓ Up to $1,500/mo ad spend managed
- ✓ Influencer & event coordination
- ✓ Quarterly in-person strategy session
Add-ons available on any plan: extra shoot days, one-off campaigns, and event coordination. Ask us about a custom plan.
Who we work with
We focus on businesses where a strong social presence makes a visible difference — because someone can actually see what you offer.
Food & beverage
Restaurants, cafés, bakeries, and bars — where the food and the room do most of the talking.
Personal care & wellness
Salons, spas, gyms, and studios built on repeat visits and word-of-mouth trust.
Retail & boutiques
Clothing, home goods, and gift shops with seasonal moments worth building buzz around.
Local services
Contractors, cleaners, and landscapers where reviews and referrals drive the next job.
Small by design.
JSM Marketing is a small, local team — not a call center reading from a script. When you sign on, you get a strategist who knows your business and a content creator who's actually been inside your shop. That's on purpose: it's how the work stays good as we grow.
Plain talk
No jargon, no vanity metrics dressed up as wins — just what's working and what's next.
Show up in person
We visit, shoot, and talk to your staff. We don't run your account from a spreadsheet three states away.
Right-sized, not watered-down
A small budget doesn't mean small effort — every plan gets real strategy, scaled to what you can sustain.
Own the outcome
We track calls, bookings, and foot traffic — the things that actually matter to your business.
Let's see if we're a fit.
Tell us about your business and we'll set up a short call — no pressure, no script. If we're not the right fit, we'll say so.