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JSM Marketing

Privacy Policy

Last updated: 15 November 2026

This policy explains how JSM Collective Limited, trading as JSM Marketing ("we", "us", "our"), collects, uses and protects personal information when you visit jsm-marketing.co.uk, contact us, or work with us as an advertiser, website client or venue partner.

We handle personal information in line with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003 (PECR).

1. Who we are

JSM Collective Limited (company number 17080397, registered office 45 Allt-Yr-Yn Road, Newport, NP20 5EB) is the data controller for the personal information described in this policy. You can contact us about anything in this policy:

2. The information we collect

When you contact us

If you fill in our enquiry form, email, phone or message us (including on Instagram or WhatsApp), we collect the details you give us, such as your name, business name, email address, phone number and your message.

When you advertise with us or we build your website

We collect the contact details of the people we deal with at your business, the details needed to agree and manage our arrangement, invoicing and payment records, and any materials you send us (such as logos, photos, video, reviews and text). If those materials show identifiable people, they are personal information too.

When you apply to work with us

If you apply for a sales role, we collect the details in your application, such as your name, contact details, where you are based, your experience and anything you tell us about yourself. If you work with us, we also keep the details needed to pay your commission and manage our agreement.

Business contact details for outreach

We may contact businesses we think may be interested in our services. To do this we use business contact details that the business has published, for example on its own website.

When you visit our website

Our hosting provider automatically records basic technical information when the website is loaded, such as your IP address, browser type and the pages requested, to deliver the website and keep it secure.

3. How we use your information and our lawful basis

What we use it forLawful basis
Replying to your enquiry, making your free mock-up and giving you a quoteLegitimate interests (responding to people who contact us), or steps taken at your request before entering into a contract
Producing and showing adverts, building and looking after websites, and managing venue arrangementsPerformance of a contract
Invoicing, payments and keeping business and tax recordsLegal obligation, and performance of a contract
Considering your application to work with us, and paying commission if you doSteps taken at your request before entering into a contract, performance of a contract, and legal obligation (tax records)
Contacting businesses about our servicesLegitimate interests (promoting our business to other businesses). We always say who we are and give you an easy way to opt out.
Running and securing our website, and handling complaints and legal claimsLegitimate interests, and legal obligation where it applies

Where we rely on legitimate interests, we have considered whether our interests are outweighed by your rights and freedoms. You can ask us for more detail.

4. Marketing

We only send marketing in line with PECR. Every marketing message from us says who we are and how to opt out. If you ask us to stop, we will, and we keep a note of your request so we do not contact you again.

5. Who we share your information with

We do not sell your personal information. We share it only where needed, with:

  • Service providers who help us run our business, including our email provider (Microsoft 365), our website hosting provider and Web3Forms (which delivers messages sent through our enquiry and application forms).
  • Venue partners, where needed to show an advert at their centre.
  • Professional advisers such as accountants and lawyers, where needed.
  • Authorities, such as HM Revenue and Customs, where the law requires it.

Adverts are shown publicly on screens in the venues where they are placed, and websites we build are public.

6. International transfers

Some of our service providers may process personal information outside the UK. Where this happens, we make sure appropriate safeguards are in place as required by UK GDPR, such as UK adequacy regulations or the International Data Transfer Agreement.

7. How long we keep your information

  • Enquiries that do not lead to working together: up to 24 months after our last contact.
  • Client and venue records, contracts and invoices: for the length of our relationship and then up to 6 years, for tax, accounting and legal reasons.
  • Advert and website materials: for as long as we provide the service and up to 12 months afterwards, unless we agree otherwise with you.
  • Applications that do not lead to working together: up to 6 months after we make a decision.
  • Opt-out requests: for as long as needed to make sure we do not contact you again.

8. Cookies and analytics

We do not use analytics or advertising cookies on our website. Our Cookie Policy lists the one small item the site stores in your browser and why.

9. Keeping your information secure

We use appropriate technical and organisational measures to protect personal information, including secure, password-protected accounts with two-factor authentication, and limiting access to people who need it.

10. Your rights

Under UK data protection law you have the right to ask for a copy of your information, ask us to correct or delete it, ask us to limit or stop using it, object to direct marketing at any time, ask us to transfer it to another organisation, and withdraw your consent where we rely on it. Some rights only apply in certain circumstances. To make a request, contact us using the details above. There is usually no charge and we will respond within one month.

11. Complaints

If you are unhappy with how we have handled your information, please contact us first so we can put it right. You can also complain to the Information Commissioner's Office (ICO) at ico.org.uk/make-a-complaint or on 0303 123 1113.

12. Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed.

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